Ever wonder why someone as wealthy as Oprah cares about getting

Ever wonder why someone as wealthy as Oprah cares about getting that special "free gift with purchase" offer at the makeup counter or on-line department store? You know, the free offer that includes the bright coral lipstick that doesn't look good on anyone!

Because getting something for free feels good. And the smart woman business owner knows that all buying decisions are based on emotion. (With logic backing up the decision so it makes sense to the left side of our brain.)

But which bonuses are the best to offer on-line? What do you do if your closet isn't full of e-books, reports or other information products to give away?

Here are five internet marketing ideas to creatively "sweeten the deal". These free or low-cost tips will help you ethically motivate potential clients to take action to purchase your product or sign up for your seminar, workshop or teleseminar.

Marketing Idea #1: Include products from other people.You'll be surprised how many business owners will say "yes" to your idea of including their information product, teleseminar or e-book as a bonus gift with the purchase of your product. All you need to do is ask. Be sure to mention the type of marketing you'll be doing, the amount of exposure they'll get and how your clients are a perfect match for their type of woman small business.