" famous athletics economic expert Mo Si say



(the Yao wheat"money" view is still bright)

nowadays world, what is the most popular discussion topic?Economic crisis.When the financial crisis gobbles up in the world, almost all realms are ineluctable to be subjected to a spread, also such in American circumstance.But NBA though the good reputation that possesses the athletics alliance of best management in the world, equally hard avoid of will be subjected to impact of this economic crisis.But to NBA player, the crisis equally exists.

the business enterprises of the whole world be all thinking how to reduce expenses, while those previous hands held the athletics of a huge sum of business contract the stars to also become the object that the business enterprise have operation.Recently the United States don't gram the car company stopped halfway the business contract of heel golf star Tagore-Woods in advance and also appeared a similar circumstance in NBA, the Microsoft company stopped halfway with knight take charge of the ball star Lei Brown-Zhan Mu Si's business contract in two years.Even be subjected to alliance like this red persons of Zhan Mu Si to embroil, see to NBA many stars really need to meet "bag sub- crisis".

however Houston seem this taking shelter from the wind of economic crisis bay, 《the Houston records event a report 》 did to report to this yesterday.A few athletics of authorities economic company reveals, rocket two greatly take charge of a ball star Yao Ming and especially thunder west-the wheat space thunder Dis didn't be subjected to a spread, and had a liking for in the short run and also is all Qian Tu without the sorrow.

the wheat Di for"as I see it, now didn't°yet what let me annoyed circumstance occurrence, " to speak of economic crisis didn't don't show of say.The rocket has the advertisement money income of above USD 6,000,000 around annually at present on the first and still needs to plus rocket annual salary that he is up to USD 21,100,000 at the same time.

but report according to 《Newsweek 》 in the United States, in 2008 Yao Ming gross earnings more than USD 36,500,000, 21,500,000 among those USDs come from business income.The Yao Ming attained 100,000,005 in the advertisement contract amount of money total amount of body around at present U.S. dollar is must.

but the economic crisis' influence toward American athletics field is explicit existence."You want that in the golf and the NBA realm, no one compares Tagore-Woods and Lei the larger card of Brown-Zhan Mu Si, " famous athletics economic expert Mo Si say, "but even they were all subjected to impact, prove have no the others can escape by sheer luck, they were two people of American the athletics field biggest card.Sometimes the consumer will think, Woods really opens every day don't gram car?" Connect NBA chief executive officer's David-Si especially boon also frankly and earnestly reveal, this match quarter up to now the related marketing sum of alliance without 5 percentage points, he means that people contrast the Chi of match fan's degree still at, only obviously lower to the purchasing of the ground food and trophy etc. desire.

that why can the Yao Ming and wheat Di avert from the hit of crisis?The reason is a 2 people's back to lean against huge Asia and China market, here have no quilt economic crisis injury of too serious.The athletics star wants to promise that oneself's being free from an economic crisis hit has to get to have enough global influence, this aspect can mutually match in excellence with Yao Ming of also only have Woods and exceed a gram of Er-Jordan and several people of David-Beckham Mu.And the sponsor of wheat Di's most is adidas, though he contests a status fall recently,what somebody else favored is his strong influence in China, this is the result that accumulated Zan for several years in the past, is also say to to a large extent is the purse that Chinese fan supports to have wheat Di.

but Yao Ming more need not worried, "to Yao Ming, didn't°yet which sponsor has the intention to terminate contract, " Yao Ming's business representative Bill-Sanders in the United States says, "mainly because all of Yao Ming's cooperation colleagues are long-term types.But recent we just clapped of a cellular phone advertisement is a lately- talked contract, from negotiated to finally work out our to spend very a little bit short time, this is a good signal, proved Yao Ming's position didn't change in the people's heart.For cellular phone profession I don't acquaint with, but I can imagine now everybody to need this thing in the world, the competition of this profession will be more and more vigorous, therefore they should can't significantly cut expenditure because of the impact of economic crisis."